Marketing Coordinator

Objective: As a Marketing Coordinator for our financial advisory team, your primary objective is to drive the firm's marketing initiatives, enhance brand visibility, and contribute to client acquisition and retention strategies.
You will collaborate with financial advisors to create compelling marketing collateral, manage digital platforms, and execute targeted campaigns.
Your goal is to elevate our brand presence, maintain regulatory compliance, and foster client engagement through strategic and innovative marketing efforts.
By leveraging your skills in content creation, digital marketing, and event coordination, you will play a pivotal role in reinforcing our position as a trusted and client-focused financial advisory firm.
Key Responsibilities: 1.
Content Creation and Collateral Development: • Produce engaging and compliance-approved marketing content, including brochures, presentations, newsletters, and social media posts.
• Collaborate with financial advisors to ensure messaging aligns with the firm's values and goals.
2.
Digital Marketing: • Manage the firm's online presence through website updates, social media channels, and email campaigns.
• Utilize analytics tools to assess the performance of digital marketing efforts and make data-driven recommendations.
3.
Event Coordination: • Plan and coordinate financial seminars, webinars, and client appreciation events.
• Ensure seamless execution of events, from logistics to promotional materials.
4.
Client Communication: • Develop and maintain client communication strategies to nurture relationships and provide valuable information.
• Create and distribute regular updates on market trends, financial insights, and firm news.
5.
Brand Management: • Uphold brand consistency across all marketing materials and communications.
• Collaborate with graphic designers and other stakeholders to develop visually appealing and professional assets.
6.
Market Research: • Conduct market research to identify trends, competitor strategies, and potential opportunities for the firm.
• Stay informed about industry regulations to ensure compliance in all marketing activities.
7.
Analytics and Reporting: • Monitor and analyze marketing performance metrics, providing regular reports to assess the effectiveness of campaigns.
• Make recommendations for optimization based on key performance indicators.
Necessary Qualifications: • Proven experience in marketing coordination, preferably in the financial services industry.
• Excellent written and verbal communication skills.
• Proficient in digital marketing tools and platforms.
• Highly organized with the ability to manage multiple projects simultaneously.
• Analytical mindset with the ability to interpret data and make informed decisions.
Preferred Qualifications: • Bachelor's degree in Marketing, Business, or a related field.
• An understanding of compliance regulations related to financial marketing.
Benefits: • Competitive salary and performance-based bonuses.
• Health and retirement benefits.
• Professional development opportunities.
• Collaborative and supportive work environment.
Work Schedule: This position requires 40 hours each week with work typically being completed between 8 a.
m.
and 5 p.
m.
Weekends and evenings occur on an as-needed basis.
Some travel for conferences and training may be necessary.
Physical Demands: The physical demands described here are representative of those that must be met by an employee, with or without reasonable accommodation, to successfully perform the essential functions of this job.
While performing the duties of this job, the employee is frequently required to talk and hear.
The employee is often required to sit, use hands to finger, handle, or feel, and reach with hands and arms.
Some standing, walking, climbing, and balancing, stooping, kneeling, crouching, or crawling, and tasting or smelling is necessary.
Up to 50 pounds may need to be lifted.
Vison requirements necessary for the job: close, distance, color, peripheral, depth perception, and the ability to adjust focus.
If you are a results-driven individual with a passion for marketing and a keen interest in the financial sector, we invite you to apply and contribute to the growth and success of our firm.
Job Type: Full-time Pay: $36,000.
00 - $60,000.
00 per year Benefits: * 401(k) * Employee discount * Flexible schedule * Health insurance * Paid time off * Professional development assistance Schedule: * 8 hour shift * Day shift * Monday to Friday Experience: * Marketing: 1 year (Preferred) Ability to Commute: * Taylorville, IL 62568 (Preferred) Work Location: Hybrid remote in Taylorville, IL 62568