Marketing and Communications Manager

Overview: BE PART OF SOMETHING MORE At The Chirstian Village, a part of Christian Horizons, you'll find a rewarding place to work with the satisfaction that comes from living your purpose and making a real difference in the lives of others.
You’ll find an incredible spirit in our ministry.
It’s in the smiles of our residents and the dedication of our associates.
It inspires all who share our mission – from caregivers in Supportive Living to Home Office staff, from pastors and housekeepers in our communities to our executive leadership team.
Remarkable people work here and there's a place here for you.
Founded in 1962, our God-centered mission continues today.
Our mission is to cultivate a compassionate and positive environment where living means thriving, where residents lead the abundant life they were intended to lead.
OPPORTUNITY The Marketing and Communications Manager supports the SVP of Sales and Marketing in executing the communications strategy and marketing plans adhering to established standards and Christian Horizons brand guidelines to ensure consistent brand voice and visual representation of the ministry’s service lines.
TOTAL REWARD We offer a competitive package: Competitive Salary Generous Paid Time Off Health Dental & Vision Insurance Life Insurance 403(b) Retirement Savings Plan Associate Assistant Program Tuition Reimbursement Associate Discounts Responsibilities: Manages relationships with digital services providers to maximize SEO, website traffic, leads and relevant content.
Maximizes MQLs and SQLs by obtaining feedback from the sales teams to develop strategies to improve lead traffic and conversions.
Collaborates with the foundation team, sales teams and regional leaders in each market to understand trends and prepare a strategic marketing plan that is executed to deliver budgeted ROI.
Processes incoming marketing requests: reviews marketing requests for complete details and follow up to obtain missing details, as needed; follows up with outstanding requests.
Manages Smartsheet flow and marketing requests.
Manages relations with external vendors such as printers, photographers, videographers, creative/promo agencies, and other media Resolves customer service matters, as needed, acting as the first line of support for internal and external clients, resources, and vendors.
Oversees workflow/schedule and execution of active campaigns, keeping all parties informed of status, conflicts, delays, measurement, and reporting; communicates campaign priorities and due dates to ensure alignment of work efforts and priorities.
Incorporates social media platforms in campaigns and supports social media manager with initiatives.
This includes YouTube channel, podcasts, Facebook pages, LinkedIn, YouTube, One Day video app, online advertising, Christian Horizons’ website, enterprise level for TouchTown and intranet content.
Assists with the creative visual layout of communication media that effectively conveys messages and call to action for web pages, brochures, logos, promo imprints, signage, booklets, print and digital ads, billboards, and other communications materials.
Manages and maintains libraries of all photos and video used in the production of marketing and communications collateral.
Prepare press releases for the foundation and campuses on a regular basis to increase brand awareness and increase interest in Christian Horizons.
Performs other duties as assigned.
Qualifications: Education, Certification and Experience Minimum Bachelor’s degree in marketing, communications, graphic design, public relations, or closely related field.
Five to seven years of marketing/communications experience.
Desired One year of project management experience in marketing or advertising department.
Video production experience, particularly with video editing.
Prior experience in not-for-profit communications.
Knowledge, Skills and Abilities Proficient with Adobe Create Suite, Adobe Acrobat Pro, Microsoft Office Suite, and related software.
3+ years experience managing social media, digital media, content marketing, content management, and HTML.
3+ years experience in web management, photography and/or video creation/editing.
3+ years digital marketing experience.
Demonstrated ability to design, write, and edit strategic communications pieces, including press releases, brochures, newsletters, website content, booklets, and reports.
Excellent organizational skills and attention to detail.
Excellent verbal, written and interpersonal communication, organization and problem-solving skills.
Capability to handle multiple projects concurrently and maintain high standards for quality of work, while meeting deadlines.
Develop and maintain strong working relationships both internally and externally, including vendors.
Strong analytical and problem-solving skills.